Fresh Select

From summertime salads and hearty winter soups, to creative club sandwiches and gourmet vegetable gratin – whatever you like to eat, Fresh Select helps make every meal delicious.

Based in the ‘salad bowl’ growers’ community of Melbourne’s Werribee South, Fresh Select supplies only the freshest, most carefully selected vegetables to local and overseas markets.

Lines include: cos lettuce, baby broccoli and cauliflower, you’ll find the Fresh Select range in Coles supermarkets across Australia.

The seeds for Fresh Select were first sown over 45 years ago. Two successful local businesses went on to join forces, combining their experience in growing, wholesaling and retailing in the vegetable industry.

Today, Fresh Select continues to provide the highest quality, freshest produce by developing enduring relationships with local growers and leading the way in industry innovation.

Not only does Fresh Select’s expert team purchase produce, it supports growers by sharing Quality Assurance systems, sustainable farming techniques and the latest industry news.

Proudly, Fresh Select has been recognised for its market-leading approach to supplying fresh produce, and holds SQF 2000 (Level 3), HACCP and Coles accreditations. 

Fresh Select website

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