Source: Fresh Info – Wednesday, 5 Nov 08
Mark Murphy, chief executive of Leadership IQ has shared his tips for making the most of young workers.
In his seminar
Managing Generation Why Murphy splits the workforce into four age groups:
- Generation Y, under the ago of 30,
- Generation X, between 30 and 40,
- Baby boomers, up to their mid-60s and
- Traditionalists, who are 65-plus
This is the first time we have had four generations in the same workforce”
There are big differences between Generation Y and the workforce that has gone before it.
- Higher self-esteem
- Respond well to positive feedback rather than a sink or swim experience.
- Have technological authority over the older generations
- Used to multi-tasking
- Demand the same immediate response from their career as they expect in everyday life
- Refuse to wait for a promotion
Young workers must be set clear standards and given positive reinforcement when these standards are met. Any problems should be dealt with constructive criticism, without blame.
If Generation Y feels like it is not succeeding, they will quit.
If they feel they are doing well, they are more likely to stay”

- Younger workers should be given work that has meaning and at least 20 per cent of their time should be given to interesting work.
- Employers should encourage socialising and bonding in work teams, as well as equality in the workplace.
“The world is changing from a talent perspective, successful businesses will recognise that is very difficult to retain good people … and they will do something about it,” said Murphy.
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